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Recruitment marketing : ウィキペディア英語版
Recruitment marketing
Recruitment marketing is the strategies and tactics an organization uses to find, attract, engage and nurture talent before they apply for a job, called the pre-applicant phase of talent acquisition.
==Definition==
Analyst firm Brandon Hall Group defines recruitment marketing as all activities and strategies aimed at building and maintaining employer brand, extending reach and exposure of career opportunities, building and nurturing candidate relationships, and all management of messaging and advertising of talent acquisition efforts.〔(Brandon Hall Group Analyst Report )〕

抄文引用元・出典: フリー百科事典『 ウィキペディア(Wikipedia)
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